Localization and Cultural Customization of Digital Content ⎜ SLU Chaifetz School of Business ⎜ EP 88

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This is a podcast episode titled, Localization and Cultural Customization of Digital Content ⎜ SLU Chaifetz School of Business ⎜ EP 88. The summary for this episode is: Ryan Cramer of Crossover Commerce talks with Mamoun Benmamoun of SLU Chaifetz School of Business, as they talk localization and cultural customization of digital content.⁠---Crossover Commerce is Presented by PingPong Payments. PingPong transfers more than 150 million dollars a day for eCommerce sellers just like you. Helping over 1 million customers now, PingPong has processed over 90 BILLION dollars in cross-border payments. Save with a PingPong account <a href="https://usa.pingpongx.com/us/index?inviteCode=ccpodcast" rel="noopener noreferrer" target="_blank">today</a>! ---Stay connected with Crossover Commerce and PingPong Payments:✅ Crossover Commerce @ <a href="https://www.facebook.com/CrossoverCommerce" rel="noopener noreferrer" target="_blank">https://www.facebook.com/CrossoverCommerce</a>✅ YouTube @ <a href="https://www.youtube.com/c/PingPongPayments" rel="noopener noreferrer" target="_blank">https://www.youtube.com/c/PingPongPayments</a>✅ LinkedIn @ <a href="https://www.linkedin.com/company/pingpongglobal/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/pingpongglobal/</a>

DESCRIPTION

Ryan Cramer of Crossover Commerce talks with Mamoun Benmamoun of SLU Chaifetz School of Business, as they talk localization and cultural customization of digital content.⁠

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Crossover Commerce is Presented by PingPong Payments. PingPong transfers more than 150 million dollars a day for eCommerce sellers just like you. Helping over 1 million customers now, PingPong has processed over 90 BILLION dollars in cross-border payments. Save with a PingPong account today!

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Stay connected with Crossover Commerce and PingPong Payments:

✅ Crossover Commerce @ https://www.facebook.com/CrossoverCommerce

✅ YouTube @ https://www.youtube.com/c/PingPongPayments

✅ LinkedIn @ https://www.linkedin.com/company/pingpongglobal/

Today's Host

🎙 Ryan Cramer - Host

|Partnership & Influencer Marketing Manager

Today's Guests

Mamoun Benmamoun

|Assistant Professor of International Business at the Boeing Institute of International Business at the Richard Chaifetz School of Business at Saint Louis University

Mamoun Benmamoun (Ben) is currently an Assistant Professor of International Business at the Boeing Institute of International Business at the Richard Chaifetz School of Business at Saint Louis University. His research areas of interest include international e-business strategy, localization and cultural customization of digital content, the application of AI in international business, and the political economy of international trade and finance. Professor Benmamoun is the author of several statistical programs, scholarly articles, a textbook, and book chapters. He has provided consulting services on e-business strategies to several companies and organizations around the world. His research efforts have been supported by grants from Qatar National Research Foundation, Chaifetz School of Business, and Saint Louis University. Professor Benmamoun holds a Ph.D. in policy analysis and administration, specializing in global trade policy, a professional MBA with an emphasis in international business and finance, and an engineering degree in applied statistics.

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