Working with Influencers and Brand Ambassadors⎜Norm Farrar⎜EP. 24
Ryan Cramer of PingPong Payments talks with Norm Farrar, CEO of prREACH and podcast host of "Lunch with Norm", about working with influencers & brand ambassadors to build Amazon and eCommerce business. Ryan also talks with Norm Farrar about what projects and efforts influencers are good for in the Amazon world. Who owns the copyrights to these efforts, the seller or the influencer? Is working with influencers and brand ambassadors completely white hat for Amazon and eCommerce sellers?
About Norm Farrar:
Entrepreneur and businessman Norman “The Beard Guy” Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is an advisor to many and an inspiration to all.
As a creative innovator and brand strategist, Norm is highly adept at corporate transformation, business strategy, and driving brand growth. He is a decisive, results-focused leader who develops innovative approaches to balancing cost vs. return, generating organic site traffic, and customer loyalty for companies at various stages of growth.
As a nationally recognized speaker and thought leader, Norm has championed a variety of products and brands to generate sales of over $1 million in sales monthly.
Watch this episode on Youtube: https://www.youtube.com/watch?v=jv1lMroG6EA
About Ryan Cramer:
Ryan Cramer has worked for various companies in the ecommerce/Amazon space for 6+ years, specializing in partnerships, marketing, business development, and branding. He was introduced to the ecommerce/Amazon world in 2014 when he worked for Evergreen Enterprises under their B2C sector as their Affiliate/Partnership Manager working with deal sites, blogs and influencers. He grew a non-existent revenue channel to multiple years of 6 and 7 figure growth.
After a few years working outside of ecommerce, he jumped back into the industry in 2019, working for Viral Launch in Indianapolis, IN and then PingPong Payments in 2020. His diverse background and expertise has allowed him to grow businesses of all kinds in the ecommerce and Amazon world. Currently, Ryan’s focus is partnering with sellers and service providers, sharing best practices in cross border payments, cost saving techniques and the buyer psychology around deals. He started the podcast, "Crossover Commerce" in 2020 and has hosted over 85 episodes with industry leaders, bringing a unique perspective to the Amazon and ecommerce community.
About PingPong Payments:
PingPong provides marketplace sellers and entrepreneurs global solutions for controlling their domestic and international funds. A PingPong account enables companies to significantly reduce their costs when receiving or making international payments - all on a platform that helps increase operational efficiencies, saves time and allows sellers to manage their business profits from a single source.
💰Start saving with a PingPong account today: https://pingpong.go2cloud.org/SH14
Resources Mentioned in this episode:
👉 prREACH Website: https://prreach.com/
#prreach #normfarrarn #PingPongPayments--- Send in a voice message: https://anchor.fm/crossover-commerce/message